The Hamburg-based company purefood GmbH has been supporting Welthungerhilfe since 2015 with every pot of frozen yoghurt it sells. “We want to actively support the fight against hunger around the world. That's why we donate 6 cents to Welthungerhilfe for every small pot of Lycka and 11 cents every large pot”, says Sven Perten, one purefood’s three founders.
This money makes it possible to provide school meals in different Welthungerhilfe projects, from school catering to horticulture. The company developed the healthy, fair-trade “Lycka Frozen Yoghurt” in line with the company motto: “better food – better world”. It is made from only organic, sustainably produced ingredients, and it is packaged in recyclable card.