The pharmacy company Iwan Budnikowsky has been supporting Welthungerhilfe for many years through the “Buy and help” (“Kaufen und Helfen”) campaign. When customers buy selected natural and fair-trade products during the annual campaign period, a proportion of the proceeds go to support people in developing countries.
In 2015 money was collected for the “Dakpana” organic cocoa project in Sierra Leone. During previous years, the company, its customers and staff, supported the millennium villages of Ayacucho and Sodo. It has been a great success, and the people there are now more independent, with a decent standard of living.